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In today's tourism environment a website is a must as a marketing and
advertising tool. The isimangaliso mini birding route is no exception and a web site
will enhance the chances of success immensely.
This web site should be extremely user friendly and be searchable from within
the pages to ensure that visitors find exactly what they are looking for with
out having to spend time going from page to page. It must be remembered that
this will be a relatively large web site, as
 | Each hide will have its own set of pages discussing
 | Location |
 | habitat to view |
 | expected species |
 | seasonal variations |
 | galleries of species found at hide. |
 | other points of interest. |
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 | There will be a searchable data base which will be searchable by various categories,
such as amongst others
 | species, |
 | location, |
 | season |
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 | There will be a weekly Ezine with back issues being freely available |
 | Each tour guide will have his own group of pages |
 | Each species of bird will have its own group of pages discussing
 | Habitat |
 | breeding and nesting |
 | preferred foods |
 | appearance with pictures |
 | interesting facts |
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 | The area as a whole will be promoted indirectly with links to other
prominent web sites promoting Mtubatuba and the surrounding areas of the
Greater st. Lucia Wetlands Park and the Elephant Coast. |
This website will need to have good meta tags with solid well researched
keywords lists for all landing pages. Each page will need to have a well
balanced relevant title and an easily read description.
The support of other sectors of the tourism industry is essential for the
success of this venture.
Help us to get this project working
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